01 · The shift
Nature is an asset, not a cost.
A living seagrass meadow, mangrove coast or reef works for you year after year. But it sits on no one's books until someone can show it is really there. That gap is why buyers hesitate.
"A living and thriving nature is not only valuable intrinsically, it's also financially valuable to us."
Ralph Chami, economist (former IMF), TED 2022
02 · What we do
We check the credit. Then we keep watching it.
Before you buy
We examine the project's evidence, the seller and the people behind it, before you commit.
After you buy
Your own portal shows how the asset is performing and whether it's under stress.
Always
An estimate is called an estimate. A verified fact has to earn the word.
We do this with the nations and communities who hold these waters. The asset stays theirs.
03 · How we make money
We are paid for proof.
- Carbon checks: a flat fee to examine a credit and the people behind it, whatever we find.
- Transactions: a percentage of the deal when a buyer goes ahead. It funds continuous monitoring of the asset, and we tell you this up front.
- KNOW.MORE: subscriptions and reports on the people and companies behind a deal.
- Disclosure reporting: annual subscriptions for companies reporting on nature and ocean data.
- Assessments: fees to assess natural assets for governments and funders.
04 · Where a claim stands
We never call a guess a fact.
"Verified" gets used for six very different things. Every claim we make shows which one it is.
We see it
Watched over time, not in a single snapshot.
We estimate it
A first number, labeled as an estimate.
We confirm it
Measured on the ground and checked against independent sources.
The nation signs
The government that owns the water authorizes the boundary and the work.
An outside body checks it
An independent verifier reviews the project.
A credit exists
We don't call anything issued until a registry says so.
WHERE OUR OWN PROJECTS ARE Proposed blue carbon assessments are moving into funding. No credit has been issued.
05 · Where you fit
Five ways in.
Check a credit before you buy
Know what you're buying and who you're buying it from.
Request a checkSee the opportunity
Why trust is the missing piece in nature markets, and how we make money from it.
For investorsWhat is yours stays yours
The country keeps the asset and the credits. We never hold title.
For governmentsSee the coast in front of the asset
A first-pass read on the reefs and mangroves your storm model can't see. Not a final underwriting number.
Coastal riskCheck whether the people can deliver
Deals fail on people. KNOW.MORE checks the officials, developers and partners a deal depends on.
Inside KNOW.MORE